Klas Hallberg. Foto Anna-Lena Ahlström. Samskapande är ett relativt nytt begrepp och ett fenomen som forskare har börjat intressera sig först under de senaste tio åren. En av dessa forskare är Per Kristensson, professor i psykologi på Centrum för Tjänsteforskning vid Karlstads Universitet. Tillsammans med Klas Hallberg som är föreläsare, författare och husfilosof har han skrivit boken ”I kundens skor” som handlar om att utgå från mottagaren när man agerar.
– Värdet av ett företags erbjudande samskapas alltid mellan kunderna och företaget, vilket nog inte kan illustreras tydligare än nu under coronakrisen när alla i samhället samskapar vägen ut ur krisen, säger Klas Hallberg.
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MIkl1PZkBcDsK/Poe3mTA8wir9ed81EXmcT3VtRkQ6pLBTOGwM3QtWsnfULBCECG7N306ADrOkLDLLgnKhTjuKClKows5WZBN9G6v1of4YGYO4FENEb16+lRzjs+JsFMNnesUW6iXcQ3sACJA1XJugE6UzELoPohS5GC25nivbAzzI/wySoaBwNO9CiUy6pHzC9D82Q2fcYEbB7GHKuYXVDPjN+SXkJcyFqDz1NQ1f6Ykf2G6G2zIYHTdLXkn8FnRSc20V+w59YIymj8nLnKd9zrJzryDmBe8eDZ8I1CZncrdFZpCxuWZSt+tbDnk/6wI183tyQ9ySdnNGlWYxEkMZ6flaKmTQIGWqCe7TFbUv+7CsBr57FrMDqnkb7aR9vlHT3AYH/BhTrHbkbopA/UrILaQcFp3jUpZMx3DkSIpXBteZRni2U9vMAQ1F8ZQdv6+EzBSoRMO7VRvbXJIyY//Ukz7PBNrnHjcD/UOmTUrnpX8/t+3WEUHvqzbUfuYGi5+vw7ychfjl03nCKDWOJVJrYU7ezhRVlAN6iK+XdJyc8mRhM1pOaqhGfPCvpoAXFxaT3bV+57RGmt44/s89AwE4GwYimhuxnwTwvAgC2kfHp2qOG+TFkKusqbwAOLr2VxLy1PG/iPDUka8Txt7oh/E3Of504e1TKtrYudjhRWYfBsRKzheKXMMc91wnHCup3G8s7lYAuUTI+bDiwZn/sH+uxQAjN7vWnsFC+OAogCDh5C4kK1jwaiGERj+KzHqmyCuVzxwa3hMSZZ2k7xpVa8JwxPo6i8wHxvhHBsmde40iOUCqVY9gvpCMak+pIMSVz29PTQ2LSt/+pahDCjPC8NJH0zKqMilybEiZsEqI1uMXruXTE0+DTnaFSGIgsE6vH0dNE+lBz1ICDR1lM48vh87XONUBO41KqkMlKoyz+BxSnR6iTwkSjA5pdGZZKYOGpbyrSK6VwFJlTZUhusm22XchuKwDmsBSbhZ8K7N/mzH8Ja4SO1JfAOdrBFx7UK5QsESrJ6Gt3EN6V6Szqb6dxjDgd7Zw5IJSCc0NiIar82UO4mR1z2uQ9/cbu/UkU7nSS6+3VSQrMUIrbdxg1KVUygaKwu5ZkR8DIiQxMnCziZwPT18fJulPmrFW7VdfkmeoFLtzIUjwBhzCgCfgJsQ2vwflpOqK4gumpQ7EzYPOGa6LGRleF3g5coxXipMwuNHVxKsbGy5NH5UxdLkjucsUz6zUX9p3QY4ZPxzxUwEgPfr4T3jIVch6QxFhT51yoX96J1qg7sj+0Pm7qEH0s6eBe911zvUjX6U/1a21HtyGWa6zKK9Eshaaq3A4tGHkhFGGT3RPI+pbROJLo3u3Z0r4OcwI8gwItXjY7ewdujnjRpJ0415NElx+xzx9k/lBI5M4KSFJr0lrEaeMdZdetNlXuunj7Jy1q8LBw/NXAoaBbLLGXhGGLEr4SoeTOBK654LLWaBXOgW40+4uzavfXaRo2onk9/q29SKw4Kvn5ZV0QiL9ZfBEVU7FcoHkPPwLsQdQACTJkRguLdIYCkB9L4IidTqyYc5GKNbL7jZpUa32RafByQ3lhS0NCIn8ie8vHLzNxUFV74BRTv3NgUrSs3G+i7GRj+bTRWUIitwaHnB5tEnVbAJj0TAI1wXjmAk25XG22cLUf55TTVr56dpsp8fRXNmn2tPaOmxguz6fWFB1Mg9KQ+EP3ItwcmMEQEB5U5O59Fox2PtPdUHZENHpu1CM7MyGf1RtsxTIkJIUuBJ+wClY0wJjM/whhQ3BIiXX6RMaLFFKaMeNDKsVPA+h9Wvdd5o/2lbattM7a2qCqNOGlumKsc4rG732xS2zjT5Aq5DhMHCWVloWGzmGUA1kid4b0vhtF1DZ+5crAILjZXUeC8AN0ohgKIqeiYdRY2h8gQrO2iNsByJ80uTKA0llyeikQ0G2/OmQHf/OqVXQuECqU6Hmsf9D7Jd+uZuQLQq3jcdWWTomfFJ9Wy7LvQvI2+cnj4bgS+DLCdD5JdzbttLNfhDlXS4XRn5uPwJj7kx2/zVMfTVPc4jFMc8e7SihpvvVibrv4bhl6pRp5lYf5YWfNV7tvrDh29fy7BmsumuEAriJLNMdSmjgD+iv3wZeMQaZLOROp1uztRhu+g3moewnhjAllNjHbTlUX2jI/bEYRHxfNodaxTd60q76RiM2vfhTfnZ7X1UUbMVk7joRf1MNtg0U2tK9iithkELlsli0sSE7nfTyTgQrFJUh8Kamcwh9Dr07Tty7tOhBWHhLiCSn+s/vrpowalPeBH4m/laFEtmhB9v0ua8xXGVR1xJy2hhP+WkYywAR2PIOXlBXCxtEylhk5mQYpsefnuPKrQv0fWjzAROtuMSci3kufFPIqEpQVEYCQweINbNlWyHBYIe0xkoOB+js4o6CG2m7Q+2r9zHwtBpdg8xuMrpZqSzph4PTpKz5KycUeA1clp/pQeGWWupjIc0t4HlP1774mH7xMIVpM3uR59o7QEmAPj4SQI2bFK2cM1n5N+NJ5q2VCk71jGSseunKWlkgBY37cgDRWungLIyR5/B3HTAxyR+OtvymtBr88MIxSEcebdcVkYnEaLMv83A+w9zdtTFV4+C0WsCUu8KGbfaB4a3VfcpfsWVemXsNB8YdR00oh3WmfPHdMldm44Hz0FmLumhJsES8qtOhei8ry2Wv7y95Mg3R+/NrJA9hxCzXvkp5hR79ofbDhQ9zyQvBr20ziAuIMTLdH/KbKe4QvznOBO/AGAn6v7C9BfMmhzr/lXU9ShMadIXL9TCykul57FnF83mY4okFmiCtwMTT1Tvrb3+nPF+6jotqkpxU3T0rRwTnNaj6D2PO/Mi+xIIONgH3ABuMyFIVG3Oj8c3t1UxD5lUB4iC7esF/lbn112QjrTWyWY5pe46sN79ZwSu0x7ohkrMEglqkbh+SNoIbJJuRHI5ZFWKd2XfcRbI9D7Yg3TLWZnUr0PvAjxAdhtHrTh7UqeDczBXQa9sa5TCudgGDCHs1cC7M0ApaM1nA0qYgvQGoIDQm2BJBC5K6O9pUdqk9vig8JVGNnaIVwWlkP7oAEcpyDsl3Jyh1TGVucFJEZB0opY2QcW+sktm5vy3q9nDyO+rMVYfxJQHBrVlALFIUOCDa6cQ4EteQAMlb9a0shIMh2QbebkNjMbTwiIh+W2NfzMVMO4e2kKX0YSuG5KP1FlxgD5S32Xepq9ngflcn4Xo5yYzpKIw6/MQJDET095aNGJMuk30O90/PjnbtsNFIwVTLoYbBSGBM7KvM5koJDuwDJNUYcQiaefLhMWu4iMWdjurzU3rBJJsMWwIRu/c/byhQqYBYZp/Td2vrgGg/+BJMLw0IVsQE2r4DRBp5mxWNSiWKEpD8+WNBUFYlR2CXsXx7Lgxil9fh/Fs6YOiqgYs9ZJ6Km0QcfDpq26PR8EVdJ2W0Ip7BwtFtE5IoeIT7Be4JtOEwfcjFNm+Ei7BgoEG+Gwzp1uMr28xVX+CLzbWHbbdMc4K03/cRlHLbHGIPShLkliCeLi2aZZm8iJHnb3CCRRrrlGox0ppMLcyT4nE5wzlvMnjWag91OS31A7NgqLsicj5jFhzP7s2YFDnhPNfRDnZWl9xQ1lQEpmPenMotNMfXhfyYKDo4ZAiruSkBmrFPObPYIMPOYRUnQvNQ9k+Zzn89TqDH+S7Q2WesfdJHxYsd+u9B6BhiiCuD/Y17yJESzKy4K1u3srHmkxbtX/VVRsTm54CP7JtiibgCFF8ZwGsPEKjCqr6g/ibYp1GoBCxV9qDLV2AvPFOIPP2Kbl2UCOzWc/bu24NtdMO50TQiXcO54+XFQ5mV3j7iy3Bed1Ol3l+dkGy9tQgJOinEGWoFKIyeYhezSdMtgZNRhb+fvtA6hgOCbjVHVPXTtya6jc5DLDmGstRgNzqJCbgtru5te0d4upMoDMhBXEftMOFzkriJ3HTJcTVmX0qkRNzMI1yDa+z6oeXM5XNkNpM66EvdP8lBAzo60gDog1TnbJbSptuwVK/aNn7+xGyJ6Vp+Dj8lLPlAfXzqhUM5mFFfwnq7/TtvZoOurdUpUAl/lsZF7dRvsEqv7piOsS9M5QMbgTfsThZ4lNOHyJxY4V4ytxgr3RziWfsbyXfGBrM0sI1sv2aglqwmwYx4WggxeDUI8FJaEGNJGYXmqTv0ispDL5EZOp6JITVTQhUVlVnhF9qLFAAy6mHGOkVxtgJWXryk5MCUsQQ7RdlTssYWteDJu/rjk8jTwpob2ycKpz0A+Ab5MPL0NZHjPjKlxCuo9jrsp2bummE8rDSOm90H/hlabrmvuI7/D+uMwlQBPaZg8qctDBytcX8P7/vxU9+IlufWH6rvC3iICHrGOfjrhAbJMw8vs+Gj2NMHxIi4OxJ1OW0Ulbw8mLouPaQieGDcA7eC6WwUDMOCyM87dyIz5ZS5FWNNuAyydFhW+NWvJ+9tBAhkCpj3iRrpPPcRahDUTWuWivf9Trtea0aTCD3mCOe30Ozwv0203zw7+AisAqyLQA+xLc9JC9tYMl1QvOnUEoqxslED4RxOyvT39O3ByAacCPP2h3Bw2zF5kqem+frWDxLcpqv5TKlUBbcRhyyXQlEb7Z28I1A1GGfuFytSujAPjPs3OyH6oAppbbvBYk/RrTG1O5+ectyfkOlP/B5+Ezz374ux3fe8moG0ZwvfQ51qVdTgYbmVA=
publicerad 9 november 2020