Jeanette Bergvall är vd på Great place to work. Hon menar att ett företags långsiktiga framgång är direkt kopplat till medarbetarens välbefinnande, och brukar sammanfatta frågan med mottot ”om företaget tar hand om medarbetarna så tar medarbetarna hand om företaget”.
Så blir de anställda långsiktiga investeringar – 7 tips till chefer
Kompetenstapp, besparingar och globala kriser. Det är inte lät att vara arbetsgivare just nu. Men den som investerar i sin personal har allt att vinna. Branschorganisationen Great place to work vet hur man bäst går till väga.

Jeanette Bergvall, Great place to work.
Någonting är fel
Du är inloggad som prenumerant hos förlaget Pauser Media, men nånting är fel. På din profilsida ser du vilka av våra produkter som du har tillgång till. Skulle uppgifterna inte stämma på din profilsida – vänligen kontakta vår kundtjänst.
Kvalitetsmagasinet premium
Läs vidare – starta din prenumeration
Redan prenumerant? Logga in och läs vidare.
– Att dra ner på investeringar i medarbetarnas välmående är en kortsiktig och dumdristig strategi som kan leda till ökad sjukfrånvaro, minskad produktivitet och engagemang och medarbetare som skadar arbetsgivarens varumärke genom att prata illa om det inför vänner, familj och i värsta fall kunder och samarbetspartners, säger hon.
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


